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WHAT KILLED SIERRATEL & SALPOST? …Mobile revolution or lack of innovation? PDF Print E-mail
Development
Written by Ahmed Fonike   
Friday, 21 June 2013 19:54

The Almighty Sierra Leone Telecommunication Company (SIERRATEL) and  The Sierra Leone Postal Services Limited (SALPOST) used to be the pride of Sierra Leone in service delivery but have crumbled  down  the drain to their unexpected  lowest  standards that really need some interventions.

Sierratel was formed as a government entity to provide affordable telephone services to the nation. It has in no doubt been the only gate way for all sorts of communication in Sierra Leone – meaning all companies do pay for this gate way. In the past years, Sierratel was a business giant in Sierra Leone from the late 1980s to early 1990s making meaningful economic contribution to the government. The first action that started crippling it was the establishment of an open line to homes and commercial premises which led to massive corruption among workers. Those connected were misusing the international line, no proper accountability from senior workers and payment of staff salaries became problematic. So, the ill managed company gradually turned out to be the centre of staff strikes and corruption. This continued till the wake of mobile companies in Sierra Leone in the late 1990s to 2000. Covered by the gate way mobile lenders from Sierratel, the mobile companies toppled Sierratel and became more powerful to this moment. The imperative question one may ask is - what has really killed the Almighty Sierratel, is it the mobile companies’ revolution or lack of innovation?( the giver to become the great loser).

After allowing customers or subscribers to the mobile companies to be loyal and develop trust in them, it  became difficult for Sierraratel to wake up from its long slumber and catch up with the 100 meters ahead mobile companies. To leap-frog now, build confidence in the millions of mobile subscribers in Sierra Leone has been a herculean task for the one time pride of Sierra Leone telecompany.

One may suggest among other things as a way forward that added to the cheapest rates, Sierratel which operates both land and mobile telephone services must design strategies like the sim and credits paid for but the mobile phone itself free. Also seasonal raffle draws and other sales promotions should be done.

The Sierra Leone Postal Services Company (SALPOST) on the other hand was formed to ensure effective and efficient delivery of mails, other parcels, information packages (normal and classified) both internal and external. It had a good structure and did well in the 70s and 80s but started declining in the wake of the new media technology known as Internet. This was because the internet provides website, email, facebook (social media) facilities that could easily replace the services SALPOST could provide.

With innovation however, SALPOST could have still survived and maintained its expected service delivery especially the hinterland document services in the country. There are certain documents that still need the services of SALPOST both local and International that go beyond international facilities. With facilities and well coordinated programs, SALPOST can still make its contribution to nation building. Why have DHL, Red Coat and others are still surviving and making inroads to the happiness of the public, staff and most important their owners/Managing Directors? All this is because of well coordinated programs and dedication. The idea is centred on sober arrangement with the Airlines for prompt delivery of international mails to their respective destinations. For local mails around the country, SALPOST should have small and good vehicles with dedicated staff who will not give flimsy excuses to deliver parcels on time. The above are just few examples of numerous services SALPOST should offer this nation.

Nevertheless, since SALPOST has lost direction of what to do to keep the Institution above the water, it is imperative that government inject and render it some innovations to salvage the deplorable and ridiculous condition of SALPOST.

The first move government can do towards this is to like the US A transfer the issuance of all passports to SALPOST whiles the Immigration concentrate on the real enforcement of immigrants and other duties. If passports issuance is done by SALPOST, that will wake up and make it fulfil all other functions. Added to the revenue SALPOST will generate for government, it will also become more viable and be a pillar of the Agenda for Prosperity. Immigration on the other hand will then be steadfast in checking for residential permits, expert rate fee, work permits and other documents around our bothers, in the cities and other big towns. The effectiveness and efficiency of this enforcement body (Immigration) can then be achieved and appreciated, hence a contribution to the Agenda for Prosperity. What out for more in the next edition in trying to salvage the situation of SALPOST.

 

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